About // Data & AI Consultant
// Timeline
Career
Lead Measurement Engineer
– present
- Technical leadership: technical referent for the analytics & conversion practice.
- Consultant coaching: supporting and training junior consultants in developing their skills.
- R&D: research and development in advanced analytics and autonomous agents (agentic AI).
- Partner management: managing relationships with strategic partners.
Senior Consultant Digital & Data
–
- Usability and statistical audits of client websites
- Wireframing recommendations
- Writing functional specifications
- Designing dashboards and defining key performance indicators
- Analysing data from web analytics tools
- Preparing and running client audit interviews
- Benchmarks and sector studies (market sizing, competitive analysis)
- Presenting deliverables to clients
- Market watch for clients and for the firm (blog articles, white papers)
- Mentoring junior consultants
Consultant Digital & Data
–
- Usability and statistical audits of client websites
- Wireframing recommendations
- Writing functional specifications
- Designing dashboards and defining key performance indicators
- Analysing data from web analytics tools
- Preparing and running client audit interviews
Digital Analytics Consultant
–
- Answering requests for proposals for the analytics business unit
- Identifying the KPIs to collect across websites
- Building multi-environment tagging plans on several analytics solutions (Google Analytics, Adobe Analytics, IBM Coremetrics)
- Managing and configuring tag management solutions (Google Tag Manager, Tag Commander)
- JavaScript and jQuery
- Building custom dashboards to measure e-marketing campaign performance
- Analysing analytics data across periods
Master 2 — Marketing & Commercial Strategy
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